Career Advancement Programme in Digital Marketing Basics

Sunday, 28 September 2025 23:29:46

International applicants and their qualifications are accepted

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Overview

Overview

Digital Marketing Basics: This Career Advancement Programme provides foundational knowledge in digital marketing. It's perfect for beginners and those seeking career change.

Learn essential SEO techniques and social media marketing strategies. Master content marketing and email marketing fundamentals. The programme covers analytics and PPC advertising. Gain practical skills.

Our Digital Marketing Basics training equips you with in-demand skills. Land your dream job or boost your current role. It's designed for professionals wanting a career change or upskilling.

Explore the Digital Marketing Basics Career Advancement Programme today! Enroll now and transform your career.

Digital Marketing Basics: Launch your career with our comprehensive Career Advancement Programme. Master SEO, PPC, social media marketing, and email marketing. Gain practical skills through hands-on projects and expert mentorship, boosting your employability. This Career Advancement Programme provides a strong foundation for various digital marketing roles, including Social Media Manager and Digital Marketing Specialist. Unlock your potential and secure exciting career prospects in this rapidly growing field. Enroll now!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• **Digital Marketing Fundamentals:** This introductory unit covers the core concepts of digital marketing, including its various channels and strategies.
• **Search Engine Optimization (SEO):** This module delves into on-page and off-page SEO techniques, keyword research, and SEO analytics.
• **Search Engine Marketing (SEM) & Google Ads:** Learn how to create and manage successful Google Ads campaigns, including keyword targeting, bidding strategies, and campaign optimization.
• **Social Media Marketing:** Explore different social media platforms, content strategy, social listening, community management, and advertising on social media.
• **Content Marketing & Strategy:** Understand content creation, content promotion, content calendars, and the importance of high-quality, engaging content in digital marketing.
• **Email Marketing:** This unit focuses on email list building, email campaign creation, email automation, and email marketing analytics.
• **Web Analytics & Google Analytics:** Learn how to use Google Analytics to track website traffic, user behavior, and campaign performance.
• **Digital Marketing Strategy & Planning:** Develop comprehensive digital marketing strategies, including setting goals, defining target audiences, and budgeting.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Advancement Programme: Digital Marketing Basics in the UK

Boost your career prospects with our comprehensive Digital Marketing program. Explore high-demand roles and lucrative salary opportunities.

Job Role Description
Digital Marketing Executive Develop and implement marketing campaigns across various digital channels. Excellent opportunity for entry-level digital marketing professionals.
SEO Specialist (Search Engine Optimization) Improve website rankings and organic traffic using proven SEO strategies and techniques. High demand for professionals skilled in keyword research and on-page optimization.
PPC Specialist (Pay-Per-Click) Manage paid advertising campaigns on platforms like Google Ads and social media. Requires expertise in campaign management, budgeting, and data analysis.
Social Media Manager Develop and execute social media strategies to increase brand awareness and engagement. Strong understanding of social media algorithms and analytics is essential.
Email Marketing Specialist Design and implement email campaigns to nurture leads and drive conversions. Expertise in email automation and list segmentation is highly valued.

Key facts about Career Advancement Programme in Digital Marketing Basics

Learning Outcomes: A comprehensive Career Advancement Programme in Digital Marketing Basics equips participants with foundational knowledge and practical skills in various digital marketing channels. Expect to master SEO (Search Engine Optimization), SEM (Search Engine Marketing), social media marketing, email marketing, and content marketing strategies. You will learn to analyze data, create effective marketing campaigns, and manage digital marketing budgets. This program focuses on building a strong professional portfolio.

Duration: The typical duration for a Career Advancement Programme in Digital Marketing Basics ranges from 8 to 12 weeks, depending on the intensity and curriculum design. Some programs offer flexible learning options, accommodating diverse schedules.

Industry Relevance: This Career Advancement Programme is highly relevant to today's dynamic job market. Digital marketing skills are in high demand across all industries. Upon successful completion, graduates are well-prepared for entry-level positions in digital marketing, content creation, social media management, or SEO specialist roles. The program's practical focus ensures immediate applicability of learned skills, enhancing employability and career prospects. The program incorporates the latest industry trends and best practices in digital marketing analytics and campaign management.

Why this course?

A Career Advancement Programme in Digital Marketing Basics is increasingly significant in today's UK market. The digital landscape is booming, with the UK's digital advertising spend projected to reach £30 billion by 2025 (source needed for accurate statistic). This growth fuels a high demand for skilled digital marketers. According to a recent study (source needed for statistic), X% of UK businesses plan to increase their digital marketing investment in the next year, underscoring the need for professionals with up-to-date skills. A structured programme provides the essential foundation in SEO, SEM, social media marketing, and content marketing, equipping individuals with the practical expertise required for successful careers in this dynamic sector.

Skill Demand
SEO High
SEM High
Social Media Marketing Very High

Who should enrol in Career Advancement Programme in Digital Marketing Basics?

Ideal Audience for our Digital Marketing Basics Career Advancement Programme
Are you a UK professional seeking to upskill and advance your career? This Career Advancement Programme in Digital Marketing Basics is perfect for ambitious individuals aiming to boost their SEO and social media marketing skills. With over 70% of UK businesses now relying on digital strategies (source needed), mastering these digital marketing fundamentals is crucial for career growth. This programme is designed for those looking to transition into a digital marketing role or significantly improve their existing marketing skillset, covering PPC, content marketing, and analytics. Whether you're a recent graduate, career changer, or simply seeking to enhance your skillset, this programme provides a solid foundation in the dynamic field of digital marketing.