Career Advancement Programme in Media Planning for Technology Brands

Tuesday, 16 September 2025 11:30:10

International applicants and their qualifications are accepted

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Overview

Overview

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Media Planning for Technology Brands: This Career Advancement Programme is designed for media professionals and aspiring strategists.


Learn to craft impactful media strategies for tech companies. Master digital marketing, including social media, programmatic advertising, and SEO.


The programme covers data analytics, campaign measurement, and budget allocation. Gain practical skills in media buying and negotiation. This Media Planning programme will boost your career.


Media Planning for Technology Brands provides a competitive edge. Elevate your expertise and secure your future. Explore the programme now!

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Media Planning for Technology Brands: This Career Advancement Programme accelerates your career in the dynamic world of tech advertising. Gain mastery of digital media strategy, programmatic buying, and data analytics crucial for success in this competitive field. This intensive programme offers hands-on experience with leading technology brands, building your professional network and portfolio. Unlock high-demand skills in campaign management and measurement, leading to enhanced career prospects in media agencies or in-house marketing teams. Secure your future with this specialized training; limited spaces available. This course includes advanced training in media buying, and explores emerging trends in technology and advertising.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Understanding the Technology Landscape: Market trends, competitive analysis, and emerging technologies.
• Digital Media Planning for Tech Brands: Strategies for Search Engine Optimization (SEO), Social Media Marketing (SMM), Programmatic Advertising, and Influencer Marketing.
• Data Analytics & Measurement in Tech Media: KPI's, attribution modeling, and performance reporting for technology campaigns.
• Media Budget Allocation & Optimization: Effective resource distribution across channels for maximum ROI.
• Content Strategy for Technology Products: Developing compelling narratives and messaging that resonates with tech audiences.
• Targeting and Segmentation in Tech Marketing: Identifying and reaching specific customer profiles for increased efficiency.
• Legal and Ethical Considerations in Tech Advertising: Compliance with industry regulations and best practices.
• Advanced Media Buying Techniques: Negotiating rates, securing premium inventory, and optimizing media buys for specific tech campaigns.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Role Description
Senior Media Planner (Technology) Develop and execute innovative media strategies for leading tech brands. Oversee large budgets and cross-functional teams. Expertise in programmatic buying and digital marketing essential.
Junior Media Planner (Digital Marketing) Assist senior planners in developing and implementing media plans. Gain hands-on experience in media buying, campaign management, and data analysis. Excellent opportunity for career progression within technology marketing.
Media Analyst (Tech Sector) Analyze media performance data, identify trends, and optimize campaigns for maximum ROI. Strong analytical and problem-solving skills required. Experience with data visualization tools a plus.
Programmatic Media Specialist (Technology Advertising) Manage programmatic advertising campaigns across various platforms. Utilize cutting-edge technology to optimize ad delivery and targeting. Experience with DSPs (Demand-Side Platforms) and ad tech is a must.

Key facts about Career Advancement Programme in Media Planning for Technology Brands

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This intensive Career Advancement Programme in Media Planning for Technology Brands equips participants with the skills and knowledge to excel in the dynamic world of digital marketing and media strategy. The programme focuses on developing strategic thinking, data analysis, and client management skills specifically tailored for the tech sector.


Learning outcomes include mastering media planning principles for technology products and services, leveraging data analytics for performance optimization, and understanding the intricacies of programmatic advertising and influencer marketing within the technology landscape. Participants will also gain proficiency in crafting compelling media strategies that align with business objectives.


The duration of the programme is typically six weeks, delivered through a blend of online and in-person sessions. This flexible approach caters to the needs of working professionals seeking to upskill or transition into a media planning role within a technology company. The curriculum is regularly updated to reflect the latest industry trends and best practices in digital media.


Industry relevance is paramount. This Career Advancement Programme in Media Planning is designed in collaboration with leading technology brands, ensuring the curriculum remains current and directly applicable to real-world scenarios. Graduates gain a competitive edge, possessing the practical skills and strategic understanding demanded by top technology companies, making them highly sought-after in the competitive job market. Participants also benefit from networking opportunities with industry experts and potential employers.


The programme addresses key aspects of digital marketing, media buying, and campaign management. Through case studies and practical exercises, participants refine their skills in campaign measurement and reporting, essential for demonstrating ROI and justifying media investments. This enhances their value and increases their potential for career progression within tech-focused media agencies or in-house marketing teams.

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Why this course?

Career Advancement Programmes in Media Planning are crucial for technology brands navigating today's dynamic UK market. The digital advertising landscape is fiercely competitive, demanding highly skilled professionals. According to a recent study by the IPA, 70% of UK media agencies report a skills gap in data analysis, a critical component of effective media planning for technology brands. This highlights the urgent need for robust professional development initiatives.

These programmes equip media planners with the advanced skills needed to leverage data-driven insights, optimize campaigns across multiple channels (including programmatic advertising and social media), and accurately measure ROI. Furthermore, they address the increasing demand for specialists in areas like performance marketing and influencer engagement, vital for reaching tech-savvy audiences. The UK's thriving tech sector, contributing £184 billion to the economy in 2022 (source: Tech Nation), necessitates a workforce equipped to effectively manage its marketing investments. A well-structured media planning career path ensures technology brands can attract and retain top talent.

Skill Demand (%)
Data Analysis 70
Programmatic Buying 65
Social Media Marketing 55

Who should enrol in Career Advancement Programme in Media Planning for Technology Brands?

Ideal Audience for Our Media Planning Programme
This Career Advancement Programme in Media Planning for Technology Brands is perfect for ambitious media professionals seeking to specialize in the dynamic tech sector. Are you a media planner already working with tech clients but looking to enhance your skills and knowledge of this rapidly evolving digital landscape? Or perhaps you're a marketing professional in the UK with a desire to transition into the highly sought-after field of media planning, potentially leveraging the UK's booming tech industry which contributed £180 billion to the economy in 2022 (Source: Tech Nation)?
This programme caters specifically to individuals with a minimum of 2 years of experience in marketing, advertising, or a related field. Strong analytical skills, a passion for digital media, and a solid understanding of media buying strategies are highly beneficial. If you're eager to master cutting-edge techniques in programmatic advertising, social media marketing, search engine optimization (SEO), and data analysis within the context of tech brand advertising, then this program is designed for you. Advance your career by becoming a highly skilled and sought-after media planning specialist within the exciting UK technology market.