Certificate Programme in Programmatic Video

Sunday, 22 February 2026 15:02:57

International applicants and their qualifications are accepted

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Overview

Overview

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Programmatic Video advertising is revolutionizing the media landscape. This Certificate Programme provides hands-on training in programmatic buying and selling.


Learn essential skills in real-time bidding (RTB), ad serving, and campaign optimization. Master video ad formats and targeting strategies.


Ideal for marketing professionals, media buyers, and anyone seeking a career in digital advertising. Gain a competitive edge with this in-demand expertise.


Our Programmatic Video Certificate fast-tracks your career. Develop proficiency in data analysis and reporting. Explore the future of video advertising today!


Enroll now and unlock the power of programmatic video advertising.

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Programmatic Video advertising is booming, and this Certificate Programme will equip you with the skills to thrive. Master video ad buying, creative optimization, and measurement techniques using cutting-edge platforms. Gain hands-on experience with real-world case studies and industry-leading tools. This intensive course unlocks exciting career prospects in digital marketing, media buying, and programmatic advertising. Enhance your resume, boost your earning potential, and become a sought-after programmatic video expert. Develop a portfolio showcasing your expertise. Enroll now and launch your career into the future of advertising.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Programmatic Video Advertising
• Understanding the Programmatic Ecosystem: DSPs, SSPs, Ad Exchanges
• Targeting and Audience Segmentation in Programmatic Video
• Creative Development for Programmatic Video: Best Practices & Formats
• Measurement and Reporting in Programmatic Video: KPIs & Analytics
• Programmatic Video Buying Strategies: Optimization and Efficiency
• Advanced Targeting Techniques: Contextual, Behavioral, and Lookalike Audiences
• Fraud Prevention and Brand Safety in Programmatic Video
• Case Studies and Industry Best Practices in Programmatic Video

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Programmatic Video: UK Job Market Insights

Career Role Description
Programmatic Video Specialist Develop and execute programmatic video advertising campaigns, optimising for performance. A key role in driving digital marketing strategies for major brands.
Programmatic Video Manager Oversees programmatic video campaigns, managing teams and budgets. Requires strong analytical skills and experience with various programmatic platforms.
Senior Programmatic Video Analyst Leads the analysis and reporting of campaign performance, identifying areas for improvement and making data-driven recommendations. Crucial for maximizing ROI.
Programmatic Video Engineer Develops and maintains programmatic video infrastructure and systems, ensuring efficient and reliable campaign delivery. Highly technical role.

Key facts about Certificate Programme in Programmatic Video

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A Certificate Programme in Programmatic Video equips participants with the skills to master the dynamic world of automated video advertising. This intensive program provides a comprehensive understanding of programmatic buying, optimization strategies, and measurement techniques crucial for success in today's digital landscape.


Learning outcomes include proficiency in utilizing various programmatic platforms, interpreting data analytics for campaign optimization, and implementing effective targeting strategies for reaching specific audiences. Graduates gain a solid foundation in real-time bidding (RTB), supply-side platforms (SSPs), and demand-side platforms (DSPs). Hands-on experience with industry-standard tools is a key component.


The program's duration is typically tailored to the intensity of the curriculum, ranging from a few weeks to several months, depending on the provider and depth of coverage. This allows for flexibility, catering to both professionals looking for upskilling and career changers seeking a rapid introduction to this exciting field.


The industry relevance of a Certificate Programme in Programmatic Video is undeniable. Programmatic advertising is transforming the video advertising industry, driving efficiency and effectiveness. Completion of this program provides a significant competitive edge, making graduates highly sought-after by agencies, publishers, and brands seeking experts in this increasingly important domain. This advanced skillset enhances career prospects, leading to opportunities for roles involving video ad operations, programmatic media buying, and digital marketing analytics.


Mastering programmatic video advertising opens doors to high-demand roles within the digital marketing ecosystem. The skills acquired through this certificate program translate directly into practical applications, ensuring graduates are immediately ready to contribute meaningfully to their future organizations.

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Why this course?

A Certificate Programme in Programmatic Video is increasingly significant in today's UK advertising market. Programmatic advertising is booming, with a substantial portion of digital ad spend now allocated to automated platforms. The shift towards data-driven video campaigns necessitates professionals with specialist knowledge in programmatic buying, targeting, and measurement. This reflects a growing need for skilled individuals who can optimize video ad campaigns across various platforms and achieve maximum return on investment (ROI).

According to recent industry reports (hypothetical data used for illustration), programmatic video accounts for a significant portion of the UK's digital video ad spend. The following chart illustrates the projected growth:

Further highlighting this trend, the following table shows the key skills employers seek in programmatic video specialists:

Skill Importance
DSP Platform Expertise High
Data Analysis High
Targeting & Segmentation Medium

Who should enrol in Certificate Programme in Programmatic Video?

Ideal Audience for our Certificate Programme in Programmatic Video
Are you a digital marketing professional seeking to master programmatic video advertising? This programme is perfect for you! With the UK digital advertising market booming (source needed for UK statistic, e.g., "Source: [Insert UK Statistic Source Here showing growth in digital advertising]), gaining expertise in programmatic video buying and optimization is crucial for career advancement.
This intensive course benefits individuals with roles such as: Media Buyers, Digital Marketing Managers, Marketing Analysts, and anyone involved in digital media strategy and planning. Learn to leverage data-driven insights for improved campaign performance and achieve better ROI on your video ad spend through advanced programmatic techniques. Previous experience in digital marketing is beneficial, but not required. We offer tailored support for learners at all levels.
If you're looking to upskill in this exciting and rapidly growing field, and understand the intricacies of programmatic video ad tech, then this certificate programme is your ideal next step. Enhance your skillset in real-time bidding (RTB), audience targeting, and campaign measurement and reporting techniques. Become a Programmatic Video expert.